Articles

There are plenty of external pressures on marketing and advertising agencies in the current climate. Client budgets are shrinking; competition is growing; AI seems to be all but taking over.

So, Monday has rolled around again. And whether you weekend was filled by being a glorified taxi driver for your kids' busy social lives, spent on long country walks and pub trips (ah, those we're the days...) - or something entirely different! - it's likely that by now, last week's work feels like a distant memory.

But that's often easier said than done when timelines are tight, the pressure is on, and the business' focus is on revenue.

A project lifecycle provides an efficient and organised approach to undertaking project-based work across a business

The word 'fractional' - though it's been around for a while, clearly - seems to be the new buzz words for businesses. In case you're not sure what all the fuss is about, in this article we wanted to quickly drill down into why it may be just the thing for your team to adopt, if you want to initiate...

We may (finally) be out of the only month in the year with 485 days in it, but 2025 in the main is still there for the taking. What trends does the PMO need to be ahead of during the next 11 months?

Stay ahead of the competition. Drive efficiencies. Demonstrate profitable growth.

Those are the words that I really heard during this morning's workout.

If you've ever Googled 'project management in agencies', you're faced with a long list of project management software tools. All the usual suspects are there – along with some that you'll inevitably have never heard of before.

You must have been there - at a wedding or dinner party, or (more likely for me, these days) a whole-class village hall birthday party...when the 'what do you do?' question comes up.