"So you do what, exactly?"
You must have been there - at a wedding or dinner party, or (more likely for me, these days) a whole-class village hall birthday party...when the 'what do you do?' question comes up.
The word 'fractional' - though it's been around for a while, clearly - seems to be the new buzz words for businesses. In case you're not sure what all the fuss is about, in this article we wanted to quickly drill down into why it may be just the thing for your team to adopt, if you want to initiate change, ensure progress, and drive efficiencies quickly and cost-effectively.
Yes, all businesses do need those things, but in this day and age - especially within marketing and advertising agencies, where client budgets just ain't what they used to be - it's not a luxury that can often be afforded.
Short-sighted? Perhaps, yes. But if it means keeping the lights on (and jobs secured) for those 'doing' the work, maybe it does make sense to worry about 'The Process' later.
In steps the fractional PMO (PM, COO, SVP Ops; call it what you like). With them, bringing:
There are more reasons, yes, but nobody likes a bullet list with more than five points.
And, if you want a further deep dive into the differences between the 'standard' consultant vs fractional consultant, take a look at our article on the subject.
You must have been there - at a wedding or dinner party, or (more likely for me, these days) a whole-class village hall birthday party...when the 'what do you do?' question comes up.
If you know me, you know it's my favourite colour. At one point I had on a purple coat, purple bag and was sitting on a purple chair, waiting to go in for a client meeting. My colleague at the time had the most unprofessional fit of the giggles.